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Jasmine Award Winners 2013

The Jasmine Awards 

See the highlights from this year's Awards!

 

The Jasmine Awards, the premier awards for journalists writing on the subject of fragrance, were held on Wednesday 12th March at BAFTA, Piccadilly, London, W1.Presiding over the event were the Chairman of the Jasmine Awards, Blake Hughes, Managing Director of Elizabeth Arden UK, and Peter Norman, Chairman of The Fragrance Foundation.
 
The judging panel who reviewed articles specifically written on the subject of fragrance throughout 2013 comprised of industry expert Joanna Norman, Chairman of the Judging panel, alongside Author Elizabeth Buchan, Director of Beauty at House of Fraser Ruth Newman, Broadcaster Natasha Kaplinsky, Swimwear & Lifestyle Designer Melissa Odabash and Author S.J. Watson. The following awards were presented:The Jasmine Awards, the premier awards for journalists writing on the subject of fragrance, were held on Wednesday 12th March at BAFTA, Piccadilly, London, W1.Presiding over the event were the Chairman of the Jasmine Awards, Blake Hughes, Managing Director of Elizabeth Arden UK, and Peter Norman, Chairman of The Fragrance Foundation.
 
The following awards were presented:
 

Best Article in a Customer Magazine:

The judges awarded the prize to Sharon Parsons for “My Life in Fragrance” in Sainsbury’s Magazine, July issue.

To view the full article, click here

Best Digital Article on Fragrance:

From a lengthy shortlist, the judges awarded the prize to Thomas Dunckley for “The Candy Perfume Boy’s Guide to Violet” published on the fragrance website thecandyperfumeboy.com

To view the full article, click here

Best Digital Fragrance Experience:

This category is for a more light hearted fragrance feature on-line. The winner was Katie Chutzpah for “Tom Ford Releases London” on katiechutzpah.com

To view the full article, click here

Jasmine Soundbite (news press):

Journalist Kathleen Baird-Murray was awarded the prize for her cleverly written piece “On the Scent of a Good Story” in The Financial Times, November.

To view the full article, click here

Jasmine Soundbite (magazines):  

The judges agreed the prize should go to Gem Royston-Claire for “Confessions of a Fragrance Floozy” in the October issue of Company Magazine for her ironic, current & amusing article.

To view the full article, click here

Best Practical Guide to Fragrance:  

The judges decided that the Award should go to “Elle’s Fragrance CVs” written by Lorraine Candy, Sophie Beresiner, Amy Lawrenson & Joely Walker, the personal element of the piece was particularly enjoyed by Natasha who found it highly educational!

To view the full article, click here

Most Creative Visual Award:

This award was introduced in 2012, for a stand-alone piece with minimal words which stood the test of inspiring the reader by its visual impact.  The judges found this a tough decision due to the high quality of entries, but it was decided that the prize should go to Shortlist Magazine for their piece in the April issue “Elemental Scents” words & styling by Adrian Clark & Mandy Pang.

To view the full article, click here

Jasmine Visual Award:  

The winner in this category was considered to be different, original and considered; the prize went to the September issue of Garage Magazine for “The Fifth Scent” words by Odette Toilette & Lee C. Wallick, Illustrations by Charlotte Cassel & Art Directed by Mike Meire & Tobias Tschense.

To view the full article, please request from maddi@fragrancefoundation.co.uk

Jasmine Literary Award (news press):  

The judges awarded the prize to Lucia van der Post for “Scents of the Divine” in The Financial Times How To Spend It.  Lucia’s article was thought to be beautifully argued & organic. 

To view the full article, click here

Jasmine Literary Award (magazines):

The judges decided that the winner should be Neil Chapman for “Perfume Haters” in the new publication, Odou Magazine, which completely fulfilled the literary aspect and was beautifully written.

To view the full article, click here

 
Also recognised at the Awards were the winners of the  ‘Junior Jasmines’ the ‘Mighty nose awards’ A new creative writing competition which challenges primary school children to pen smell-inspired poems specifically written on the subject of smells. The Mighty nose winning poems are available to view on www.martythemightynose.org
 
Years 3 and 4
 
First prize went to Eve Hobsbawm for her poem called ‘The Animal’ who was from Trevor Roberts School and the runner up was Adam Moec for his poem ‘Smell of Smells’.
 
Highly Commended - Tabitha Bartam, for her poem ‘Sweet Smells’ both Adam and Tabitha were from the Trevor Roberts school.
 
Years 5 and 6
 
First prize went to Megan Elkins for her poem ‘The Smelly Potion’ from Jessie Younghusband primary School and the runner up was Hamish Kennedy for his poem ‘Undesirable Smells’ from the Trevor Roberts School.
 
Blake Hughes, Chairman of the Jasmine Awards, commented: “We were delighted to see a 20% increase in the number of high quality entries across a broader range of titles in 2013 and I know that the judges had to make some very tough decisions. The digital categories in particular saw a huge increase in the number of entries.
 
The ‘Mighty Nose Awards’, an exciting new initiative instigated by the Fragrance Foundation, has had an excellent response in this its pilot year, we look forward to building on its success next year.
I congratulate all the deserving winners and indeed all those who were nominated and thank our excellent panel of judges for their diligence and hard work.”